Friday, July 6, 2007

Jenga Wii/DS Screens and Press Release




LYON, FRANCE – 6 July 2007 – Atari today announced that it will publish Jenga, based on the world famous wooden block tower building game. Designed to make the most of the innovative control systems on Wii and DS, the game will offer unpredictable, quick-paced, tactical play that combines suspense and risk-taking, where mounting anticipation comes to a crashing climax. Licensed by Pokonobe Associates and developed by Atomic Planet, Jenga for the Nintendo DS and Wii will ship in November 2007.

“Fans of the Jenga family of games will fall in love with this exciting brand all over again,” said Jeremiah Cohn, senior product manager, Atari, Inc. “We are thrilled to deliver this timeless and renowned game with new variations and surprises for the Nintendo DS and Wii.”

“We are very pleased that Atari is now bringing Jenga’s universal entertainment appeal to video gamers worldwide,” added Paul Eveloff of Pokonobe Associates. “This new platform will extend the opportunity to play Jenga to video gamers and generate exceptional new play experiences. Atari’s Jenga for the Nintendo DS and Wii takes the Edge-of-Your-Seat Fun™ and party game style brilliantly to video game players of all skill levels!”

Players of the Wii version can get physical with the Wii Remote™ and Nunchuk™ controllers as they battle to keep the Jenga tower from falling, while on the DS the touch screen provides equally intuitive control of the fast-paced action. Players will experience sophisticated physics, and a multitude of game-play options (single and multiplayer). The game will contain all the fun, intensity and challenge of the original boxed game with a wealth of exciting new enhancements, power-ups and twists that are possible only in the videogame world. Simple to learn and fun to play, Jenga promises great entertainment for all ages.

For more information on Atari and its entire product line-up please visit www.atari.com.

The licensor, Pokonobe Associates, is exclusively represented for interactive gaming by Dimensional Branding Group and the leading interactive representation firm Fog Studios.


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